The world is getting better at an extraordinary rate. Investment in data is skyrocketing, and advertising has mutated. All these are brought about by perseverance for convenience and technology. In this episode, Gwen Brannon, Director at The Coca-Cola Company, shares her take on branding and the power of stories. Of course, with marketing comes advancements, that then welcomes changes that strongly impact consumers. Gwen talks about the predictions of Futurist, Ray Kurzweil, coming true
Questions and storytelling go hand in hand. In this episode, New York Times best-selling author, Cal Fussman, and top sales keynote speaker, John Livesay, explain to us the importance of queries when telling stories in relation to your brand. Cal shares to us how he stumbled upon the value of asking the right questions from his interview with Mikhail Gorbachev. Going further, John shares the four elements of a great story, giving examples of
Drawing on her broad experience from mass to class, including inside three of the globe’s most iconic brands, Maureen Chiquet details the vital ingredients for creating and sustaining brand excellence. To her, all great brands seem to possess a unique alchemy. They embody a certain amount of paradox by accomplishing things that seem, or once seemed, impossible. They embody a sense of deeper purpose, connecting with people beyond products alone. And they are also
Competition, speed, and change are increasing at unprecedented levels. Driving peak performance is critical, but breakthrough, sustainable results are elusive. Using the skills she developed through 25 years of professional stage and screen performances, Victoria leverages her background—from Broadway to Hollywood—to share unexpected insights and a unique methodology. She shows her clients how to tap into and apply the hidden genius within their individuals and organizations. From the boardrooms of Fortune 100 companies to
Times Square isn’t just one of the most vibrant parts of the world, it’s also one of the most distracting. With massive messages, blinking lights, animated creatures, and scrolling text along with the authentic NY honks and music and protests and characters performing at street level, people don’t know where to look. Well, Times Square isn’t just in Times Square, it’s also in your pocket. And it’s in your car. And it’s in your
Questions and storytelling go hand in hand. In this episode, New York Times best-selling author, Cal Fussman, and top sales keynote speaker, John Livesay, explain to us the importance of queries when telling stories in relation to your brand. Cal shares to us how he stumbled upon the value of asking the right questions from his interview with Mikhail Gorbachev. Going further, John shares the four elements of a great story, giving examples of
Drawing on her broad experience from mass to class, including inside three of the globe’s most iconic brands, Maureen Chiquet details the vital ingredients for creating and sustaining brand excellence. To her, all great brands seem to possess a unique alchemy. They embody a certain amount of paradox by accomplishing things that seem, or once seemed, impossible. They embody a sense of deeper purpose, connecting with people beyond products alone. And they are also
Competition, speed, and change are increasing at unprecedented levels. Driving peak performance is critical, but breakthrough, sustainable results are elusive. Using the skills she developed through 25 years of professional stage and screen performances, Victoria leverages her background—from Broadway to Hollywood—to share unexpected insights and a unique methodology. She shows her clients how to tap into and apply the hidden genius within their individuals and organizations. From the boardrooms of Fortune 100 companies to
Times Square isn’t just one of the most vibrant parts of the world, it’s also one of the most distracting. With massive messages, blinking lights, animated creatures, and scrolling text along with the authentic NY honks and music and protests and characters performing at street level, people don’t know where to look. Well, Times Square isn’t just in Times Square, it’s also in your pocket. And it’s in your car. And it’s in your